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Customise the comfort.
Sporttimebg w/ Nike
Client: Sporttimebg
Partner: Nike
Services: Photo and Video production
Location: Sofia, Bulgaria
Year: 2025
Two locations. One voice. The new collection.
Nike By You wasn’t just an event — it was a reflection of Air Max culture, where bold design meets creativity and self-expression.
Our second campaign with Sporttimebg and Nike allowed us to reach out to Nike fans who want to express themselves through their style and find that in the message of the brand's new collection.
On the two locations we captured, we combined photography and videography and didn’t miss to vibe with one of the brand’s ambassadors - Fyre.
It’s always nice to see the faces behind a name, to meet the people who chose to trust a brand.
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